A 43% increase in direct revenue in 2024, significant improvement in guest reviews, and dynamic room rate growth — these are the latest results of the multi-year collaboration between Club Tihany Resort and Everguest.

This iconic Balaton resort began working with Everguest in 2020, recognising that increasing competition and changing guest expectations required a new strategy. A comprehensive audit and innovations in revenue management — such as the introduction of a channel manager system and restructuring of the pricing model — had a significant impact on Club Tihany Resort’s performance.

By 2021, thanks to the revenue management team, the total volume of incoming bookings had doubled.

Synergy between departments and smooth collaboration have continuously driven growth for Club Tihany Resort.

In 2022, the hotel achieved a 37% increase in room rates compared to 2021, maintaining this dynamic with a 35% rise in 2023 and a further 18% growth in 2024.

To enhance guest experience, a reputation management programme launched in 2021, raising the Booking.com score from 7.4 to 8.5, and improving bungalow ratings from 7.8 to 8.4. Google ratings also improved from 4.2 to 4.3.

In 2024, a marketing communications partnership was initiated, covering social media, PPC campaigns, and website management. Data-driven planning and creative consistency contributed to nearly 500 million HUF in direct revenue growth.

Room rates increased by 37% in 2022, 35% in 2023, and 18% in 2024, while guest satisfaction consistently improved.

It’s important to highlight that the success of Club Tihany Resort is not due to a single well-performing area, but rather the coordinated efforts of Everguest’s three core divisions: revenue management, marketing, and reputation management.

The data speaks for itself — continuous revenue growth, improving guest feedback, and stronger booking indicators are all results of this synergy. Regular joint Sales, Revenue, Marketing, and Reputation consultations from the very beginning have played a key role in ensuring swift, unified strategic decisions. The tangible outcomes of this cross-disciplinary collaboration are reflected both in the numbers and in client satisfaction.

Would you like to improve your property’s business efficiency? Contact us today: https://bit.ly/4jCTFqk 

Fancy a stay at the four-star Club Tihany Resort? Book your room on the hotel’s website: https://clubtihany.hu/